Mountains and countryside in Yunnan

TAILOR-MADE YUNNAN

Tailor-Made Yunnan

Private Journey Designed Around YouPlan directly with Joy. Weekdays 9:00–18:00 Beijing time, usually within 2 hours. Other times, within 24 hours. No booking commitment.

Start with your plans, not a package.

  • Where

    • Yunnan first
    • Other China destinations by request
  • How you travel

    • A private party
    • Dates and duration shaped around you
  • Your quote

    • Prepared around your route, dates and preferences
TELL US WHAT YOU HAVE IN MIND →
ON EVERY JOURNEY

Muslim-friendly, as a standard.

Tell Joy when you enquire. We write what we can arrange into the proposal. We do not claim a certified-halal kitchen in every hotel.

01

Breakfast you can choose

Hotel breakfast is generally included. We note your dietary needs so you can select suitable items, or skip breakfast and we help you find a nearby option.

02

Halal meals on the route

When lunch or dinner is in your quote, we arrange a halal restaurant or packed meal, or refund that meal if a suitable option cannot be confirmed. When meals are not in the quote, the driver-guide helps you find a restaurant or takeaway along the day’s route.

03

Prayer-time reminders

The driver-guide can remind you of prayer times and help find a quiet place or a mosque when the day’s route allows.

A journey that feels like yours.

A quiet morning rather than another early start. More time with a place, less time moving between hotels. The freedom to follow what interests you.

We begin by listening.

What would make this your kind of trip?

Later starts, fewer hotel changes, time for markets or photography. Tell us what matters to your party, and we’ll shape the days around it.

Which side of Yunnan draws you in?

Start with the places that catch your eye. We’ll help you connect them into a journey that fits your time and pace.

Wuhua Tower in Dali Ancient Town

Dali Ancient Town

Old-town lanes, markets and time for everyday life.

Read the guide →
Erhai Lake with the Cangshan mountains beyond

Erhai Lake

Lakeside walks, village stops and open mountain views.

Read the guide →
Traditional buildings in Shaxi Ancient Town

Shaxi Ancient Town

Tea Horse Road courtyards and a quieter overnight stay.

Read the guide →
Traditional rooftops in Lijiang Old Town

Lijiang Old Town

Old-town streets with the mountain landscape close by.

Explore Yunnan →
Jade Dragon Snow Mountain above a turquoise lake

Jade Dragon Snow Mountain

Mountain scenery, with visits planned around altitude and comfort.

Explore Yunnan →
Turquoise pools in Blue Moon Valley beneath Jade Dragon Snow Mountain

Blue Moon Valley

Turquoise water and a snow-mountain backdrop.

Explore Yunnan →
The river and steep mountain sides at Tiger Leaping Gorge

Tiger Leaping Gorge

Dramatic canyon views or a hike matched to your energy.

Explore Yunnan →
Highland lake and forest in Pudacuo near Shangri-La

Shangri-La

Highland landscapes and Tibetan culture, with time to adjust to altitude.

Explore Yunnan →

Pick a few favorites, or leave it open. We can suggest where to go.

HELP ME CHOOSE A ROUTE →You don’t need to fit every place into one trip. We’ll discuss travel time, season and a comfortable pace.

A few ways your journey could take shape.

A little inspiration to get you started. We’ll adapt these route ideas and experiences around your plans.
01

A gentler family journey

Dali · Shaxi · Lijiang

Fewer hotel changes, time for crafts and markets, and shorter activity days. Share your children’s ages or the needs of older relatives so we can discuss a suitable pace.

02

Landscapes through your lens

Dali · Lijiang · Shangri-La

More time for photography and scenery, with room to adjust around light and weather. We’ll discuss driving distances, mountain access and altitude before suggesting the route.

03

Tea, food and everyday Yunnan

Kunming · Pu’er · Xishuangbanna

An idea for travelers drawn to tea culture, local food and a warmer side of Yunnan. The visits and guiding arrangements depend on season and availability.

Already have an itinerary in mind?

Tell us what you would keep, add or change.

Start Planning My JourneyYou can include an existing route in your enquiry.

From a first idea to a journey you can look forward to.

Hidden China Travel is the English-language site of Yunnan Meizhen International Travel Agency Co., Ltd. (云南美珍国际旅行社有限公司), a licensed travel agency in Kunming. Joy Liu is your travel consultant. You speak with Joy from the first enquiry through the journey.
01

Share your plans

Send your dates, group size and what you would like the journey to feel like.

02

Review the written proposal

Joy sends an itinerary, inclusions and a quote you can adjust before anything is booked.

03

Confirm and pay the deposit

Sign the travel contract with the licensed agency and pay a 20% deposit to its corporate account.

04

Travel, then settle the balance

Hotels, tickets and the vehicle are arranged after the deposit. The remaining 80% is due after your first pickup.

TRAVELER STORIES

What Travelers Remember

Notes from guests on private Yunnan journeys. The driver-guide for your dates is the person named in the proposal.

“This was our second time choosing Joy at Hidden China Travel, and he exceeded our expectations again. Yunnan was amazing: the scenery, the food, and how little we had to organize ourselves. Joy even got us business-class train tickets when we upgraded at short notice, and our driver-guide was easy to talk with the whole way.”
— Daniel & Sarah L.Singapore
“This was our first time bringing our young son to China, and it was a wonderful experience. Our driver-guide was humorous, friendly, and knowledgeable, with stories about Yunnan and its ethnic minorities that our family wanted to hear. Meals were comfortable, and we came home with very good memories.”
— Rachel & Kevin M.USA
“The Hidden China Travel team was easy to reach before and during the journey. Our driver-guide was professional, patient, and funny, and the driving was cautious and punctual. The hotels were either charming guesthouses or very comfortable, and we recommend them.”
— Claire & ThomasFrance
“The private journey was fantastic. We saw beautiful scenery and spent time with ethnic minority cultures. Our driver-guide drove steadily, was kind and patient, and looked after us properly. Yunnan is truly beautiful.”
— Mark & Susan T.Australia
“Our driver-guide in Lijiang was the best I have traveled with: professional, kind, flexible, and calm. I was with my family, her English was excellent, and her manner made us feel at home. I recommend the Hidden China Travel team.”
— Michelle H.New Zealand
“This was our second time choosing Joy at Hidden China Travel, and he exceeded our expectations again. Yunnan was amazing: the scenery, the food, and how little we had to organize ourselves. Joy even got us business-class train tickets when we upgraded at short notice, and our driver-guide was easy to talk with the whole way.”
— Daniel & Sarah L.Singapore
“This was our first time bringing our young son to China, and it was a wonderful experience. Our driver-guide was humorous, friendly, and knowledgeable, with stories about Yunnan and its ethnic minorities that our family wanted to hear. Meals were comfortable, and we came home with very good memories.”
— Rachel & Kevin M.USA
“The Hidden China Travel team was easy to reach before and during the journey. Our driver-guide was professional, patient, and funny, and the driving was cautious and punctual. The hotels were either charming guesthouses or very comfortable, and we recommend them.”
— Claire & ThomasFrance
“The private journey was fantastic. We saw beautiful scenery and spent time with ethnic minority cultures. Our driver-guide drove steadily, was kind and patient, and looked after us properly. Yunnan is truly beautiful.”
— Mark & Susan T.Australia
“Our driver-guide in Lijiang was the best I have traveled with: professional, kind, flexible, and calm. I was with my family, her English was excellent, and her manner made us feel at home. I recommend the Hidden China Travel team.”
— Michelle H.New Zealand
“This was our second time choosing Joy at Hidden China Travel, and he exceeded our expectations again. Yunnan was amazing: the scenery, the food, and how little we had to organize ourselves. Joy even got us business-class train tickets when we upgraded at short notice, and our driver-guide was easy to talk with the whole way.”
— Daniel & Sarah L.Singapore
“This was our first time bringing our young son to China, and it was a wonderful experience. Our driver-guide was humorous, friendly, and knowledgeable, with stories about Yunnan and its ethnic minorities that our family wanted to hear. Meals were comfortable, and we came home with very good memories.”
— Rachel & Kevin M.USA
“The Hidden China Travel team was easy to reach before and during the journey. Our driver-guide was professional, patient, and funny, and the driving was cautious and punctual. The hotels were either charming guesthouses or very comfortable, and we recommend them.”
— Claire & ThomasFrance
“The private journey was fantastic. We saw beautiful scenery and spent time with ethnic minority cultures. Our driver-guide drove steadily, was kind and patient, and looked after us properly. Yunnan is truly beautiful.”
— Mark & Susan T.Australia
“Our driver-guide in Lijiang was the best I have traveled with: professional, kind, flexible, and calm. I was with my family, her English was excellent, and her manner made us feel at home. I recommend the Hidden China Travel team.”
— Michelle H.New Zealand

Names may be shortened. Some notes were translated and edited for clarity.

The local team, hotels and licensed agency.

Hidden China Travel is the English-language site of Yunnan Meizhen International Travel Agency Co., Ltd. (云南美珍国际旅行社有限公司), a licensed travel agency in Kunming. Joy Liu is your travel consultant. You speak with Joy from the first enquiry through the journey. A driver-guide, vehicle and hotel examples are confirmed in writing.

03 / YOUR HOTELS

Stays named in your proposal.

These photographs show hotel options for each destination. They are examples, not a promise of one property. Your confirmed hotel is named in the written proposal; alternatives of a similar standard may be offered depending on dates and availability.

THE LICENSED AGENCY

Company documents you can inspect

Yunnan Meizhen International Travel Agency Co., Ltd. (云南美珍国际旅行社有限公司) is the licensed travel agency behind Hidden China Travel. The office is Room 1915, Floor 19, Building 4, Dadu Motian Shopping Center, Xiaobanqiao Subdistrict, Guandu District, Kunming, Yunnan (云南省昆明市官渡区小板桥街道大都摩天购物中心四栋19楼1915室). It issues the travel contract, receives payment to its corporate account and operates the journey. Its travel agency permit number is L-YN-1017500. Its unified social credit code is 91530111MACHXW95XT.

Look up 91530111MACHXW95XT on gsxt.gov.cn ↗

Joy Liu, travel consultant at Hidden China Travel
YOUR LOCAL CONNECTION

You’ll be planning with Joy.

“Living abroad taught me how different a place feels when you have someone local you can trust.”

Joy Liu was born and raised in Yunnan. Joy Liu is your travel consultant. You speak with Joy from the first enquiry through the journey.

MEET JOY →

A clear proposal before you decide.

Your dates, route and party shape the price. We’ll discuss your budget and priorities before putting the details in writing.

Your route

Stops, travel times, daily pace and activities.

Your arrangements

Hotel and room choices, private transport and a driver-guide throughout.

Your quote

The total, currency, inclusions, exclusions and optional extras.

Your booking terms

Contract with the licensed agency, 20% deposit, then the balance after your first pickup.

BEFORE YOU PAY

The same booking terms as our other journeys.

Confirm the written itinerary and travel contract, pay a 20% deposit, then settle the balance after your first pickup.

Who you contract with

The travel contract and all payments are with Yunnan Meizhen International Travel Agency Co., Ltd. (云南美珍国际旅行社有限公司). Its travel agency permit number is L-YN-1017500.

How you pay

After you confirm the written itinerary and travel contract, pay a 20% deposit to Yunnan Meizhen International Travel Agency Co., Ltd.’s corporate account by Alipay, WeChat, or bank transfer. The account name matches the company on the contract. We then book hotels, tickets and the vehicle. The remaining 80% is due after your first pickup, when the journey starts.

If plans change

Cancel more than 7 days before the journey starts and the deposit is refunded, minus hotel or ticket costs that have already been booked and cannot be recovered. Cancellations 7 days or fewer before departure keep the deposit.

Insurance

The agency holds 2026 travel-agency liability insurance with China Pacific Property Insurance, policy AKUM0AC10625QAAA1R9T, up to RMB 1.8 million per person for injury it is legally responsible for. It applies to you only after your name and passport number are registered. Buy your own international medical and evacuation insurance. It is not included.

Read the full booking and service note →Licence and liability insurance →

Tell us what you have in mind.

A few details are enough to start. Joy replies by email to discuss your route before preparing an itinerary and quote. Weekdays 9:00–18:00 Beijing time, usually within 2 hours. Other times, within 24 hours.

Want a sense of how a private Yunnan route can look? After you send the form you can download a sample itinerary. It is an example, not a package you have to follow. First Encounter Yunnan and The Essence of Yunnan are starting points if you already like one of those shapes.

Yunnan is where we begin. If you’re considering other parts of China, add them below and we’ll discuss what is possible. Lugu Lake and other routes that are not listed as ready-made journeys can be designed here.

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No payment is required. Your information will only be used to respond to your travel inquiry.

We respect your privacy. No spam, ever. Your details are only used to plan your trip.

Useful details, before you start.

Can I start from one of your existing itineraries?+

Yes. Tell us which journey caught your eye and what you would change. We can discuss a different duration, extra stops, hotel preferences or a gentler pace rather than starting from a blank page.

Do I need to know my dates and budget already?+

No. A month, a rough trip length or a few places you like is enough to start. We will clarify dates, party size and priorities before preparing a meaningful quote.

Do you plan trips beyond Yunnan?+

Yunnan is our starting point and the region we know best. If your plans include other parts of China, tell us where you would like to go. We will discuss what we can arrange before promising it.

How is a custom private journey priced?+

The quote depends on your dates, route, party size, accommodation, transport, guide language and chosen activities. It will state the currency, inclusions, exclusions and payment terms before you decide. Budget ranges in the form are planning preferences, not advertised tour prices.

Is this a group tour?+

The journey is planned for your own party, rather than joining a scheduled coach group. Public attractions, restaurants or activities may still be shared with other visitors; your proposal will clarify any shared arrangements.

Can you accommodate family, dietary or accessibility needs?+

Please describe what matters to you in the form. We will check the relevant hotel, vehicle, food and activity arrangements before confirming whether they can be met.

Can you arrange a Muslim-friendly journey?+

Yes. Muslim-friendly arrangements are a standard feature on every private journey, including tailor-made routes. Tell Joy at enquiry. Hotel breakfast is generally included and you can choose suitable items or skip it. When lunch or dinner is in the quote, we arrange a halal restaurant or packed meal, or refund that meal if we cannot confirm a suitable option. When those meals are not in the quote, the driver-guide helps you find a restaurant or takeaway. Prayer-time reminders and a quiet place or mosque can be arranged when the route allows. We do not claim certified-halal hotel kitchens.

Who do I book with?+

Hidden China Travel is the English-language site of Yunnan Meizhen International Travel Agency Co., Ltd. (云南美珍国际旅行社有限公司), a licensed travel agency in Kunming. Joy Liu is your travel consultant. You speak with Joy from the first enquiry through the journey. The travel contract and all payments are with Yunnan Meizhen International Travel Agency Co., Ltd. (云南美珍国际旅行社有限公司). Its travel agency permit number is L-YN-1017500.

How do payment and cancellation work?+

After you confirm the written itinerary and travel contract, pay a 20% deposit to Yunnan Meizhen International Travel Agency Co., Ltd.’s corporate account by Alipay, WeChat, or bank transfer. The account name matches the company on the contract. We then book hotels, tickets and the vehicle. The remaining 80% is due after your first pickup, when the journey starts. Cancel more than 7 days before the journey starts and the deposit is refunded, minus hotel or ticket costs that have already been booked and cannot be recovered. Cancellations 7 days or fewer before departure keep the deposit.

Does submitting this form commit me to a booking?+

No. It starts a conversation about your plans. You can review the proposal and terms before deciding whether to proceed.

Your plans don’t have to fit a set itinerary.

A family trip, a slower pace, or more time in a place you love. Let’s shape your Yunnan journey around it.Start Planning My Journey
Start Planning My Journey →